At an event like a wedding, who knows what you’re photographing? You might have the last ever photo of Aunty Em with her boys, or the best ever photo of the bride’s school friends, or the only ever photo with her sister who came all the from South Africa. They may not even be very good — but you don’t know their significance, and they didn’t really cost you anything (unless you spent ages on them in post-production). So you can afford to be generous with them. That's the very best reason I can think of for supplying the digital files as part of a wedding To View More >>

We often make the mistake of making our marketing about ourselves — what we're doing, and what we need, rather than the value we're creating for our audience. People who write code love what they do, but their customers don't. They just want an app that works. You love photography but your clients love the memories you make for them. Memories or a picture for the wall. When you're thinking about business or marketing campaigns, focus on your customers. What's in it for them? To View More >>

“Art is the most intense mode of individualism that the world has known.” –  Oscar Wilde     In this series we shine a light on artists expressing their individuality, documenting what they love, working hard on their craft, and sharing it with the world.      Oscar Hetherington is a Wanaka-raised surf and ocean photographer currently based in Dunedin to study and work. Although he loves the ocean and surf culture of Dunedin, he's spent the majority of his life in Wanaka and he calls both towns home. Oscar picked up an old family camera To View More >>

Our friends in the northern hemisphere may find it hard to imagine the festive season without snow, hot cocoa, and a warm fireplace, but in Auckland, New Zealand, where we're based, Christmas day is more likely to be beach adventures and a barbeque. We spoke to Rakesh Kesha about what makes a New Zealand summer, and our unique festive season, so special. Piha, Auckland. Piha, Auckland. Do you have a favourite or secret go-to spot in NZ? "My favourite weekend spot would be Karekare, on Auckland’s west coast. Geographically it's pretty isolated, so unlike its To View More >>

Lorraine contacted Nick saying that she wanted a photoshoot of her sister Janine, and to give her an album for Christmas. Nick talks about the shoot, and how he approaches photographing dogs and horses. One of Janine's horses, Kenya, had been with the family for a number of years, and Lorraine thought it would be nice to capture them together, whilst Kenya was still a fit and active horse. Of course, the other family animals, Brody the highland pony, and Jack and Louie, their two dogs, would also star in the shoot. The main difference To View More >>